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Sears Parts Stores
If a customer buys a highly specialized lawn mower or a state-of-the-art home theatre system from Sears electronics, then there’s almost a cent percent guarantee that the customer will never again have to worry about installing, maintaining, repairing, or buying spare parts for that equipment because Sears Parts Stores’ service personnel will be right there to provide hands-on support and guidance for every post-sales need of a product buyer.
Sears, Roebuck and Co., owned by Sears Holdings Corporation (NASDAQ: SHLD), is famous all over North America and Canada as a retailer of branded merchandise in clothing, home furnishings, home electronics, hardware and equipment, and automotive accessories, and related services. Of the almost 2400-odd Sears retail outlets, 1000 are specialty stores selling many specialty brand items. These branded items are also sold through their online catalog facility.
Sears has built its reputation not only on the strength of its world-class, branded merchandise but also on the quality and excellence of its post-sales services, so it cannot afford to overlook the separate spare parts business, provided as a service support to their selling brands.
Sears Parts stores are a business endeavor to serve millions of satisfied customers with their post-sales service and maintenance needs. This spare parts support service is provided mainly in one of two ways ---- either directly through any Sears store personnel or through the Sears Parts Direct portal site.
A dedicated portal called Sears Parts Direct has been created to provide prompt, reliable, and effective post-sales service to the millions of customers all over North America and Canada. Sears Parts Direct provides a web-based store-front for locating, selecting, and ordering special parts for all types of Sears’ products simply by a few keystrokes or mouse clicks. Product parts can be hunted real-time by manufacturer, by model number, by part number, or by classification code. Even if the customer does not have any idea about the purchased product, the very detailed and informative Sears parts catalog will provide the extra hand-holding to accurately locate a specific part.
Along with Parts Direct, Sears has two other facilities for parts buyers:
• A separate unit called discounted parts for customers who are fussy about the price but not about the quality of the replacement parts.
• An extended service as a parts whole seller to commercial outlets. These parts are sold through the Commercial Parts business unit.
Sears Parts Direct houses more than 7 million parts with detailed technical schematics to help customers find exactly what they need for their products. Sears parts are genuine branded OEM parts, with full satisfaction guaranteed by their respective vendors.
Sears Parts Direct portal site includes a FAQ meant for novices and experienced users alike, so anytime a customer needs information, the FAQ is a ready resource for all types of help information. These extended services provided to Sears’ customers greatly enhance the business reputation and trustworthiness of Sears merchandise. More power to Sears extended product support facility such as Sears Parts Direct.
|Last Updated ( Friday, 26 February 2010 )|